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TV Channel Idents
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Ruutu - TV Channel Idents
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Client — Nelonen Media
Director — Juuso Helander
Concept — Eero Pitkänen & Juuso Helander
Designer — Eero Pitkänen
Animator — Eero Pitkänen
Producer — Misha Lagerstedt
Sound Design — El Camino Helsinki
Ruutu, a Finnish VOD/TV channel, commissioned us to create an ident concept for their rebranding. With full creative freedom and a request for something unexpected, it was a blast to conjure these otherworldly abstract visuals! It’s just as Ruutu promises: There are no dull moments.